| Modern barter is a highly organized, high-tech, communications-driven industry. At the heart of the industry is the Trade Exchange, an association of business operators and professionals who have joined together to trade their surplus products and services. The exchange serves simultaneously as a market, a communications network, and a clearing house for transactions among its members, much like a bank. Member businesses sell their goods and services to other members in exchange for Trade Credits which are valued at the equivalent of cash rand. With each transaction, Trade Credits are debited from the buyer's account and credited to the seller's account. The seller can then spend these Trade Credits with other exchange members. Having acknowledged that barter is deeply rooted in South African and African people and after extensive research and investigation into the global barter exchange industry, Ken Prentis and Tracy Adams launched South Africa's first barter exchange platform.
Most new businesses discover how difficult obtaining finance through a traditional bank is, when they need it the most. In business, obtaining financing through a traditional bank requires that you (already) have money!? Obtaining financing through Afribarter requires that you have something to offer. There are other financing options in the tradition system, like venture capital companies or selling equity, but again the sacrifice for these financing options are huge. Afribarter offers a financing option that allows you as a business owner the freedom to manage your business spend and pay for it with stock or services that are not currently being converted into value. |